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:. Need to Know
Posted: August 09, 2005
October 17-18: BlogOn 2005 Social Media Summit, New York, NY

BlogOn 2005 Social Media Summit is the premier executive conference for forward-thinking marketing, communications and media executives who are considering strategic initiatives that leverage social media — blogs, social networking sites, collaboration tools and syndication feeds.

The past year has seen explosive growth and rapid adoption of social media: There are currently over 13.6 million blogs, with about 100,000 new ones being created daily. And behind each blog is a person, sharing their experiences of everything from camera phones to dishwashers.

Businesses are embracing blogs too - from General Motors to Sun Microsystems, companies are using blogs both internally and externally to create dialogues and generate new ideas.

Venture investment is fueling new companies and new applications, which are in turn being acquired by industry leaders such as Google, Yahoo!, and News Corporation.

Social media are already changing the way companies interact with customers and employees. The challenge is how to keep abreast of developments: What new applications are emerging? Which companies are breaking new ground? When and how should you employ these new technologies?

BlogOn 2005 will answer these questions, and more! Through thoughtful analysis, candid conversations and innovative product previews, you will gain invaluable insights into the practical application of social media and develop a solid understanding of how to establish more meaningful conversations with your customers.

You can find out more about BlogOn 2005 at http://www.blogonevent.com

  • About Need to Know
News, articles and other matters relevant to online journalists. Have an article worth noting? Send your suggestions to Lori Schwab at lschwab@journalists.org
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